Marketing Automation & CRM Specialist · Copenhagen
sheilahansen
Your CRM should be working for you, not the other way round.
I'm Sheila, a freelance marketing automation and CRM specialist. I help growing B2B and e-commerce teams set up, clean up and automate HubSpot, Oracle Eloqua, Salesforce Marketing Cloud (Pardot) and Mailchimp — so leads get nurtured, sales knows who to call, and leadership sees what's working.
30–50%
less manual follow-up once lead routing and nurture flows run on their own
1 source
of truth: a clean CRM your sales and marketing teams actually trust
Monthly
reporting that shows which campaigns create pipeline and revenue
The challenge I usually walk into
Tools bought with good intentions, half-configured. Duplicate contacts, forgotten workflows, and reports nobody trusts. Marketing sends newsletters; sales works from spreadsheets.
What you get instead
A calm, documented system: lifecycle stages everyone agrees on, automated nurture and onboarding, flows that just work, and dashboards that tie marketing to revenue — supported by a predictable monthly retainer.
Not sure where to start?
Send me a few lines about your team and tools. I'll come back with an honest read on what's worth automating first — no pitch, no obligation.